Heaven’s Door, Bob Dylan’s Iconic American Whiskey, Partners with Trans-Beverages To Build South Korea 

Globally renowned American whiskey brand Heaven’s Door has forged a partnership with one of South Korea’s leading spirits importers and distributors for their portfolio of winning bourbons. With an eye on delivering the best products and service to whiskey lovers across South Korea, Trans-Beverages will launch a selection of Heaven’s Door whiskey range through their wide distribution network this June.

The portfolio of whiskies under Heaven’s Door has rapidly risen to iconic status, being acclaimed by the specialist press and becoming one of the bestselling bourbon brands in US since its launch. Heaven’s Door whiskies have been awarded the #1 Consumer Choice Award, and 2021 San Francisco World Spirits Competition, Best Bourbon, giving the brand a solid reaffirmation on its American Whiskey Icon status.

Heaven’s Door is a collection of handcrafted American Whiskeys co-created with acclaimed American singer-songwriter Bob Dylan. The perfect blend of art and craft, each bottle of Heaven’s Door showcases Dylan’s distinctive welded iron gates he created in his studio, Black Buffalo Ironworks, and the liquid selected by Heaven’s Door Master Blender, Ryan Perry, who collaborates with world-renowned distilleries and whiskey makers to create each one of their expressions.

The initial trilogy of releases includes a Straight Bourbon Whiskey, a Double Barrel Whiskey, and a Straight Rye Whiskey finished in "Cigar" Barrels from Vosges, France. Heaven’s Door Double Barrel Whiskey consists of a combination of three different whiskeys that are blended together and finished in hand toasted new American oak barrels for an additional year.

 Marc Bushala, CEO of Heaven’s Door, is thrilled to be marking a new chapter in the South Korean market with Trans-Bev: “We are thrilled to work with Transbev as our partner for the launch of Heaven's Door in the South Korea market.  Heaven's Door, created by Bob Dylan, the internationally renowned artist and performer, and Nobel Prize winner, is one of the fastest growing super-premium Whiskeys in the U.S., and has earned tremendous accolades such as #1 Consumers Choice Bourbon (San Francisco World Spirits Competition), and one of the Best Bourbons of the Century (Robb Report).  We look forward to expanding to additional APAC countries in the near future.”

 Trans Beverages was established as a joint venture with Campari Group in March 2018 to be the best company in the trendy premium spirits category in South Korea.

 HJ Ryu, Managing Director of Trans-Beverages says: “ At Trans beverages we are excited to introduce Heaven’s Door spirits which produce an ever-evolving collection of American whiskeys in collaboration with Bob Dylan. Starting with the core range of products (Straight Bourbon, Double Barrel, and Straight Rye), Trans-Beverages is looking forward to extending Heaven’s Door Spirits portfolio to various Bootleg Series in the future. The Trilogy pack will be the key recruitment route for the bourbon drinkers in the Korean market who are thrilled to experience Heaven’s Door whiskies.”

Trans-Beverage’s starting portfolio of Heaven’s Door Range will comprise of:

-       Heaven’s Door American Straight Bourbon Whiskey

-       Heaven’s Door Double Barrel Whiskey

-       Heaven’s Door Straight Rye Whiskey

-       Heaven’s Door Trilogy Pack

  

For more information about Heaven’s Door whiskies in South Korea, please contact Joon Kim at Joon.kim@trans-bev.com

For more information about Heaven’s Door whiskies in the rest of APAC, please contact Manuel Arce at manuel@nimbilityasia.com

Apolline Martin