Nimbility Takes Centre Stage at Vinexpo Hong Kong

Nimbility will be front and centre at this year’s Vinexpo Hong Kong, the first Vinexpo to take place in the city since 2018. With our full team of regional experts flying in from around APAC, along with representatives from a top selection of premium wine, spirits and non-alc brands, the Nimbility Pavilion is set to be a hive of activity during the three-day fair.  

Showcasing a carefully curated selection of premium beverage brands, Nimbility brings to the table a wide range of offers including:

“Vinexpo has a reputation for excellence worldwide and their approach is aligned with many of Nimbility’s core values,” says Nimbility Founding Partner and CEO Ian Ford. “Nimbility is fully committed to building a sustainable and high-quality APAC market for our brand partners, so it was an easy decision to take a pavilion at this year’s Vinexpo Asia in Hong Kong. We will not only showcase many of our top brands, but also organise and chair the much-anticipated panel discussion ‘No and Low – All Hype or New Reality?’, as well as two masterclasses, one on Pisco and the other on Agave Spirits. We are thrilled to be exhibiting once again with Vinexpo and taking advantage of the highly productive business platform it provides.”

Nimbility was first introduced as a business at Vinexpo 2018 in Hong Kong, launched at Vinexpo Shanghai in 2019, celebrated our fifth anniversary at Vinexpo Asia 2023 in Singapore, and we’ll be exhibiting once again at Vinexpo Hong Kong in May 2024. Each year the Nimbility Pavilion and our events and activities in and around the fair get bigger and better.

This year we are organising and hosting a highly topical panel discussion ‘No and Low – All Hype or New Reality?’ which promises to bring together a group of highly experienced industry experts to discuss the opportunities and threats and the potential winners and losers of this growing trend across APAC. In addition, our Spirits Director and industry expert Manuel Arce will be hosting two Masterclasses on lesser known spirits categories Pisco and Agave respectively, and our Head of Korea, and Founder of Bacchus Wine Club, Sarah Soo-Kyung Henriet will be part of a panel discussing ‘How wine clubs are changing the way we drink’.

For the 2024 edition of Vinexpo Nimbility will be partnering with Coravin, the world’s leading wine preservation company, to help build their visibility and reputation across APAC. This will take the form of a hotly anticipated Coravin event to kick off Vinexpo week at private members club Soho House on Monday 27th May. The event promises an afternoon of exceptional wine experiences, featuring the innovative Coravin Timeless, a device that has forever changed the way wine is served, sold, and savoured globally, as well as the other more recent releases Coravin Pivot and Sparkling, both of which are relatively new launches for APAC. Coravin devices will also be used and on the Nimbility Pavilion throughout Vinepxo as part of the partnership.

Nimbility will be organising a number of ‘after-hours’ events through the week including an unforgetting evening for an exclusive group of VIP guests on an open-top Tram journeying through central Hong Kong. Our famous ‘Nimbilitivo’ cocktail hour will take place on the pavilion at 5-6pm on Wednesday 29th May. These events are more relaxed formats through which guests can enjoy our delicious range of beverages suited to any occasion and most importantly for enjoyment!

If you would like to book at meeting with any of our team or visiting brands during Vinexpo Asia please contact apolline@nimbilityasia.com 

 


ADDITIONAL INFORMATION

Coravin Event

Monday, 27th May | 16:00 - 19:00
Soho House - Blue Room by invite only

Nimbility Pavilion – Activities, Timings & Useful Information

Hall 1 - Stand H180
Hong Kong Exhibition Centre

Tuesday, May 28th  | 09:30 – 18:30 Wednesday, May 29th | 09:30 – 18:30 Thursday, May 30th  | 09:30 – 17:30

Panel Discussion: ‘No and Low – All Hype or New Reality?’

Tuesday, May 28th | 10:00-11:00 Room n. 106-107-108

Agave Masterclass

Tuesday, May 28th | 12:00 – 13:00 Room n. 109-110

Panel Discussion: Wine Clubs

Wednesday, May 29th | 11:30 - 12:30 Room n. 106-107-108

Nimbilitivo

Wednesday, May 29th | 17:00 - 18:00 Hall 1 - Stand H180

Pisco Masterclass

Thursday, May 30th | 14:00 – 15:00 Room n. 104-105

Tram Party

by invite only


ABOUT NIMBILITY

Nimbility was founded in Hong Kong in early 2018 by three partners with 60+ years of experience building markets and brands within the global beverage industry. 

Nimbility’s mission is to build markets and brands for our clients across APAC. Our founder-led global experience and expertise, supported by a highly dedicated and knowledgeable team, positions us to provide a unique and valuable service.

Nimbility will be your market experts and your export management team in APAC, securing and working with the right import partners and delivering proprietary insights and analysis, strategy, and execution across the region.

Our key pillars of service are threefold:

1. Insight & Intelligence: A data-driven and fact-based approach to strategy and market building.

2. Market Access:  Building our clients’ route-to-market with a clear view of channels & geographies and finding you the right partners.

3. Brand Building:  Availability, visibility, activation, and communication, integrating brand activations with distribution and creating grassroots engagement.

We are committed to building long term, sustainable partnerships that deliver tangible market results across Asia-Pacific and up and down the supply chain.

For more information please contact chess@nimbilityasia.com or visit our website www.nimbilityasia.com


Apolline Martin